CLIENT
Clarins
DIRECTING & CRAFT
Illogic Studios
To celebrate the Year of the Dragon, we collaborated with Clarins on this spot showcasing one of their best sellers, the Double Serum. Based on the beautiful and charming world of illustrator FeiFei Ruan, our mission was to bring her visual universe to life. The two dragons, representing the two parts of the serum, have been crafted using mixed media techniques in order to stay true to the illustrations.
CREATIVE PROCESS
©illogicstudios 2021